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Digital Traffic Project Leader - 393327/7

Le Locle - NE - 2400

Digital Traffic Project Leader - 393327/7

Traffic skills:

• Manage the setup, optimization and follow-up of the performances of the Google SEA campaigns (Adwords, Shopping, re-marketing) with our agency­
• In charge of optimizing the ad copies, keywords and coordinate the local modifications needs with our local ecommerce managers­
• Activate different types of traffic campaigns (Facebook, Instagram, Youtube, remarketing, affiliates, shopping platforms)­
• Focus on ROI with pro-active suggestions of new propositions and improvements­
• Analysis of the campaign performances and follow-up of KPIs ­
• Setup of reporting templates for the management­
• Follow-up of campaign performances in Adwords and in analytics with customers’ paths ­
• Work on SEO optimizations on the website with the digital marketing manager and the ecommerce team

CRM skills:
• Manage the setup of automated emailing campaigns and segmentation rules for newsletter database.­
• Project management for the implementation of Microsoft Dynamics CRM in our different markets with the digital marketing manager and an external integrating partner­
• Coordinate the CRM project calendar in close cooperation with the marketing team and in the future other teams within the company.­­
• At least 2 years’ experience in a similar traffic position (on agency or client side)­
• University degree in business, marketing or media­
• Experience in SEA and Facebook Business Manager with proven track record­
• Very good knowledge of Google Adwords and Google Analytics. Knowledge in Double Click more specifically would be a plus ­
• Fluent in French and English. Another language is a plus­
Soft skills:­
• Digital passionate following new online marketing trends and practices­
• Strong analytical skills­
• Strong organizational, planning and time management skills­
• Team player that is self-motivated and has the ability to work proactively and independently­
Visit : 13
Stellenangebot Details
Arbeitsort 8001 Zürich
Arbeitspensum 100%
Stellenantritt 10.12.2018
Hays (Schweiz) AG

Dujmovic Tomislav
Sihlstrasse 37
8001 Le Locle


Dujmovic Tomislav

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